The Gold Standard: Rules to Rule By

The Gold Standard: Rules to Rule By

Ari Gold

Language: English

Pages: 224

ISBN: 0316306126

Format: PDF / Kindle (mobi) / ePub


Ari Gold, after years of dominating the Hollywood agency scene, finally offers invaluable tips and advice on how to be as successful in work and in life as Gold himself.

Ari Gold is known for his ruthless approach to deal-making and client relationships that made him one of, if not the, most powerful and sought-after agents in Hollywood until he retired in 2011. In his new book THE GOLD STANDARD, Gold will illuminate, for the first time, his unique, effective and, some would say, outrageous philosophies on running a successful business, client management, employee motivation, keeping a happy home life, and other keys to his many successes. Brash, emphatic, instructive and always wise, Gold's book will rival business and leadership bestsellers the world over. In his own words and with his trademark enthusiasm, Gold's tome will be the only book anyone wanting to make something of him or herself will ever need.

Ari Gold says: "In my humble opinion, if you want to run a successful business this is the only book you'll ever have to read. And my humble opinion is never wrong."

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cash on top-shelf booze. Problem was, freshmen couldn’t get inside without a sponsor, and I hadn’t had enough time to work my way in. Anyhow, we’re sitting around the Thanksgiving table and I start telling my family about this holiday party at Phoenix that I’m dying to go to when I get back. My father wants none of the conversation, of course, because he thinks I should be more focused on my studies, but my mom and my sister start to brainstorm. Every idea they come up with is something I’ve

you want that narrative to be? I’m an out-of-shape fuckhead and don’t give a shit about myself, so why should you? Or, I’m a put-together, confident baller—someone whose genitals you’d enjoy drinking a bottle of rosé off of? When I look in the mirror, I see a better-looking George Clooney. Do you? Here’s some thoughts on how you find your inner Cloon: Accept that we live in an image-conscious world. This isn’t up for debate. No one understands this better than my close personal friend Richard

The Wu-Tang Clan said, “Cash rules everything around me,” and they were one billion percent correct. The “money can’t buy you happiness” people are the same jerkoffs who coined the word workaholic, as though loving what you do for a living is a disease on par with malaria or obesity. More than even loving your family, there is no more important ambition than finding a job that you love. If you don’t, you’ll reek of self-loathing like a porn star who can’t get the box cover, and your family will

grows right back in its place. While it’s nearly impossible to fight a vapor, naming an enemy gives you something concrete to target. Enemies create controversy. It’s always nice to have someone else telling people that you’re nuts. Controversy, artfully directed, can lead to some exceptionally powerful outcomes. Having someone else create controversy around you is a way to position yourself and stand out beyond the masses of asses. Enemies send social proofing signals. Having enemies is a

be stomped out like the hardwood floors at Kappa Alpha Psi. As Adam Davies walked through the hallways of TMA humiliated and blacklisted, he surely regretted his insolence. And when a video of Davies’s shameful stroll made its way onto the Internet, the rest of Hollywood got the opportunity to relearn what they should have already known: Ari Gold will always be the baddest motherfucker in the room. GOLD NUGGET THE FINAL GOLD NUGGET You will never be me. You can memorize this book. Study

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